WHO WE ARE

The Crated is a Product Innovation studio focused on developing 2nd generation wearable technologies. We Believe that the key to productive wearable tech lies within the realm of fiber science. With this in mind, we focus on performance & responsive materials and soft circuitry.

"The Crated is investing in the idea that the future of wearables is not miniaturized wrist-worn computers, but rather technology that’s woven straight into the stuff we put on every day by necessity: our clothes..."
WIRED, April 2015. 
 
 

WHAT WE DO

Once dubbed as an "IDEO for wearables", we are an R&D house and product design studio for soft circuits, responsive garments and wearable tech insights. We work with our clients to develop the next generation of wearable technologies.

"MY CONVERSATION WITH MADDY AND MARI WAS INVALUABLE IN ASSISTING ME TO GAIN INSIGHT INTO CURRENT DEVELOPMENTS IN WEARABLE TECH AND SMART TEXTILES.'

-  BONNIE RichardsonTHE FUTURE FOUNDATION

 


OUR PHILOSOPHY

We believe that innovation emerges where fields combine.


Previous Clients include:

INSIGHTS, WORKSHOP & PRODUCT DEVELOPMENT.

WORKSHOP & PROTOTYPING


OUR OFFICES:

 

In Manhattan, we work out of General Assembly West as a resident company.

In Manhattan, we work out of General Assembly West as a resident company.

In Brooklyn, we work out of the BF+DA technology research lab.

In Brooklyn, we work out of the BF+DA technology research lab.



WELCOME TO OUR LAB

We develop products, provide insights and conduct research around the notion of second generation wearable technology. Examples of our work are below. For a more extensive portfolio, please contact us at future@thecrated.com.


THE MIT BIOSUIT-  R&D

We conducted research on soft circuitry and high tenacity materials for the MIT Biosuit from the Man Vehicle Lab. The Biosuit is a 2nd generation space suit that simulates gravity through compression. 

FASTCOMPANY - INSIGHTS & CONTENT

We developed content for FastCompany Labs around computational apparel design and tools that contribute the space.

See the full article here.

LITTLEBITS - PRODUCT & WORKSHOP

We developed a GUI (gestural user interface) module for the Littlebits Bitlab that will soon be part of the littlebits library. Gesture is closely related to wearables and movement.

HENDRICKS GIN, WEWORK & WEARABLE EXPERIMENTS - WORKSHOP

We developed a workshop at Wework with Wearable experiments, Baltz works and Hendricks around the future of batteries.

Learn more about outcomes here.

BETABRAND / SYNC SHIRT - PRODUCT

Audio responsive shirt, SYNC is part of Betabrand's Think Tank. We had originally developed this as a collaboration between NYC PCB manufacturing company, Botfactory. Learn more on PSFK

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PHOTOCHROMIA- PRODUCT

We worked with NYC startup, Print All Over Me to develop a series of UV responsive garments. See them on Kickstarter here.

SCHOOL OF VISUAL ARTS- RESEARCH

While conducting research on wearable technology at the SVA Visible Futures Lab, we developed two experiments. A responsive pendant called Tribe with a native IOS app and a remote controlled garment called Zygomatic.

GENERAL ASSEMBLY - WORKSHOP

We worked with general assembly and Wearable tech leaders to organize a creative technology workshop at General Assembly.

Working with Maddy & Mari has been a joy. They are organized, motivated, and always coming up with fresh ideas and opportunities to inspire our community. I am always excited to hear her ideas around future collaboration.
-Melanie Albert, General Assembly

OTHER INSIGHTS PROVIDED FOR:

- VOGUE INDIA

- THE WHITE HOUSE

- THE FUTURE FOUNDATION"

Please send any press or speaking inquiries to future@thecrated.com